2010 Olympic Rant #39 Three cheers for Lululemon · 16.12.09 by colin newell
As a red-blooded Canadian stud dude, I salute Lululemon – in fact I cheer them…
Not only for their delightful figure complementing togs but also for their stand against the ninnies at VANOC and the IOC.
Folks at the 2010 Olympic committee for all-things-compliant-or-else have publicly scolded Vancouver retailer Lululemon Athletica for selling a special edition of clothing that celebrates a “cool sporting event” taking place in British Columbia.
Heck. I designed a line of clothing that illustrates the sheer suckiness of said sporting event… But I am keeping it close to my own skin. And no you cannot have any!
Lululemon, which is not a Games sponsor (Thank God!), unveiled its “Cool Sporting Event That Takes Place in British Columbia Between 2009 & 2011 Edition” clothing at stores across Canada on Monday. Tasty.
Personally, I think Lululemon could market a line of clothing branded Trashy little threads I pulled from a downtown East-side dumpster.
As long as they bear the same cast as the raiment above.
Bill Cooper, director of commercial rights management for the Olympic organizing committee wept, “We see the collection and the marketing activities around the collection as both disappointing and posing significant risk of inflicting harm on the Games,” Cooper said in an interview Tuesday.
Oh cry me the Fraser River and get over yourself.
For the coffeecrew blog, I am Colin Newell
Reader's Digest Canada rant chapter three - Our Canada | 2009 a year in review - part one
Lululemon’s “Cool Sporting Event That Takes Place in British Columbia Between 2009 & 2011” Ad campaign was absolutely brilliant. The amount of free publicity they received was such a coup. It’s hard to believe that such a silly slogan would pose “significant risk of inflicting harm on the Games.” I always thought the Olympics were about being tuff!
Editor: Thanks for your comment - your link to your coffee website has been deleted— Carson Dec 22, 09:38 am #
I will be so glad when this Olympic fraud is done with and we can all buckle down for the decade or so it will take to pay off this royal mess.
— Colin Dec 28, 12:36 pm #